Release the Potential

Check out the advertising board on Meadow Lane (just opposite the Adelphi) where we are trying to raise the profile of Simon on the Streets and the plight of our service users.

We have always believed that as a charity we shouldn’t spend money on things like this, and thanks to the generosity of Primesight, McGrath O’Toole and Brilliant Media we didn’t have to. We’re also very grateful to Nathan and his team at Ptarmigan Bell Pottinger who got this idea started and supported with the PR.

It’s a fantastic image, and will hopefully get people thinking not just about the issue but also asking why people might get stuck on the streets. This is not about a physical condition it is about a psychological one, and our work is not about physically moving people on, it’s about attitude to the current situation, relearning coping strategies and finding the courage to completely overhaul a life!

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